Blog

€2,000–€6,000 for a simple one-way sync, €8,000–€20,000 for bidirectional sync with mapping, €20,000–€50,000+ when a legacy system has no real API. The cost is rarely the happy path — it's error handling, auth lifecycles, and data mapping.

An AI agent is an LLM that plans multi-step work and uses tools — search, CRM, email. Working in production today: triage and drafting, research, cross-system data entry, all with review gates. Our rule: give an agent the autonomy you'd give a new intern in week one.

Make for simple glue under 10k operations/month. Self-hosted n8n for GDPR-sensitive workflows and heavier logic. Custom code once a workflow becomes a product feature. The decision rules — and the hybrid setup we deploy most often.

Most startups adopt Salesforce too early or too late. Here's when it actually makes sense, what to automate first, and whether you should use Flows, Apex, or third-party tools.